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Borong

Borong

Borong supports B2B procurement through catalog buying, supplier networks, order management, inventory workflows, and spend analytics.

Primary workflow
Procure-to-Pay Automation
Secondary workflow
Sourcing & Supplier Discovery
AI role
Semi-automated
Headquarters
Malaysia

Overview

Public profile summary for buyer research and vendor discovery.

Borong | B2B eCommerce & Embedded Financing for SMEs Borong is a B2B eCommerce platform purpose-built to help businesses grow. We connect suppliers and buyers across Southeast Asia through seamless digital procurement, while offering embedded financing solutions that unlock working capital for SMEs…

Company size
201-500
Headquarters
Malaysia
Market coverage
Malaysia
Founded year
2017
Last updated
2026-08-26

Classification

This classification helps buyers understand where the company appears to fit within the AI procurement technology market. It is not a ranking or endorsement.

Key Modules

B2B MarketplaceCatalog ProcurementSupplier NetworkOrder ManagementInventory WorkflowsSpend Analytics

Buyer Verification Guide

Use these neutral checkpoints when evaluating whether this company fits a specific procurement technology shortlist.

  • Confirm the product scope for Procure-to-Pay Automation workflows.
  • Verify fit for Spend Analytics, Supplier Discovery, and Intake Management.
  • Validate the practical AI scope behind the semi-automated AI role label.
  • Check support coverage for Malaysia.

Related Buyer Guides

Continue from this company profile into ProcurementAI resource guides for related workflows, regions, and buyer research paths.

Related Companies

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Lapasar
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Lapasar is a Business to Business (B2B) wholesale platform serving over 3,000 SME's and corporations in Malaysia. We focus on FMCG goods distribution to thousands of retail clients throughout the country with our own warehousing, distribution and financial services capabilities. LAPASAR SDN. BHD. (Company Registration No. 201601027289 (1198228-D))

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Based on shared category and overlapping use cases.